Who is Anne Scott?
A highly experienced, proactive and results driven Marketing, Social Media, Community, Sales, Events, PR and Communications Manager.
Creator of Girl Gone International, a non-profit global organisation which supports and unites the new generation of women living abroad. 120,000 members, 100+ new city hubs, 1000’s of events, published 10 issues of the GirlGI digital magazine.
10 years experience of working globally in multicultural environments within the leisure, travel, tourism and hospitality industry.
Exceptional communication, editorial, leadership and analytical skills, strong international project management experience, a very high level of attention to detail and the energy and ability to work in fast-paced, deadline-driven traditional and digital business environments to bring in results.
And what exactly does she do?!
Creating and inspiring participant influenced content and editorial. Working within the recommendation generation, gaining earned media, generating conversations and ambassadors.
Tech and software-savvy with a passion for new, emerging technologies and trends. Engaged in the emerging digital publishing world. Design (Indesign) / web design.
Devising editorial strategy. Managing an online editorial team through the copy flow process.
Recognised for having an outstanding ability in creating engaging content while ensuring copy remains focussed on brand voice, objectives, results and SEO.
Empowering, training and inspiring geographically dispersed teams to work synergistically towards a shared vision. Creating a culture. Building, nurturing and managing niche, hyper-connected communities globally and locally across multiple platforms and transmedia storytelling.
Devising compelling campaigns that create / rebrand brand identity and awareness, affect brand perception, engagement and customer loyalty B2B and B2C, driving measurable results. Monitoring SM metrics, making decisions based on data.